October 3rd 2005

EA Games, the world’s largest video game publisher has announced new games for the Xbox360 console.  The Need for Speed, FIFA 06: Road to FIFA World Cup, NBA Live 06, Tiger Woods PGA Tour 06 and Madden NFL 06 will be debuted at Microsoft’s X05 event in Amsterdam on Tuesday and Wednesday.

EA Games is expected to release The Godfather, Battlefield 2: Modern Combat and a new game titled Burnout Revenge at a later date.  Electronic Arts is well known for their sports titles.

The Xbox 360 console will be available November 22nd, according to Microsoft.  This next generation console is expected to be very popular and MS is expected to ship 2 million by the end of this year.  The popularity of the games could determine how well the console sells. 

The Sony Play Station is the primary competition for the X-box.  Gamers complained that there were not enough games launched at the last Xbox start.  Sony’s Play Station sold more consoles than Microsoft and held 68% of the market share according to Red Herring.  The X-box accounted for a measly 17% of the sales.   

With this announcement by EA, Microsoft stands a better chance of capturing market share.  Sony’s next generation Play Station 3 will not be available until the spring of 2006.  Sony has also lost money in September ($89.75 million) after expecting a profit last month.  That is the first loss in more than a decade.

Founded in 1982, EA has made some of the most popular strategy games including Command and Conquer. In 2004 EA sold 1 million units with a revenue of $2.96 billion.  They are headquartered in Redwood City California and employ 4,800 people.  Besides the key sports licensing they have developed games based on James Bond, The Lord of the Rings and Harry Potter. Their newest license was Catwoman, based on the new movie staring Halle Berry.  Their online EA pogo.com offers web based games and has 300,000 paid subscribers with over 13 million visitors a month.

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By Dan Wilson
Best Syndication Staff Writer

  X-Box Games

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