Walgreens launches Balance Rewards for Loyal Shoppers

Money - BSN

(Best Syndication News) - Walgreens launched a new loyalty-shopping program today. The new program is called Balance Rewards and is designed to give points to customers for purchases, services, and healthy behaviors. The Balance Rewards program will be at all of their 7,900 Walgreens and Duane Reade stores.

The loyalty program has already had over 1 million customers sign-up for the program since September 6, 2012. The large sign-up numbers had to do with a contest to win a 10 million-point giveaway.

Customers are able to earn and redeem points instantly on thousands of the items. The points can be earned and used at their store locations and online at their website, www.walgreens.com. Customers can earn points for prescriptions, by participating in Walk with Walgreens program, and for getting immunizations. There may be restrictions to earn points for some of these because of state laws.

Prescriptions can earn 500 points. For every mile you walk with the Walk with Walgreens program you can earn 10 points. You could earn 1,500 points by getting the Flu Shot at their store. However, most immunizations will earn you 500 points. In order to redeem the points you must first reach 5,000 points.

The points can be accumulated over time so long as the customer remains active by shopping at Walgreens once every six months and are redeemed within three years. So even if you remain active, you have three years from the time you earned that particular point to use it. If you are not actively shopping at Walgreens within the six month period, your points expire.

The points translate into a $5 reward for 5,000 points redeemed, $10 for 10,000 points redeemed, $20 for 18,000 points redeemed, $35 for 30,000 points redeemed, and $50 for 40,000 points redeemed.

Walgreens has also made a free mobile app for customers to sign up for the program. They can also keep track of their points balance as well. The app can be scanned in the mobile phone at the store or the person can download it.

Customers can also sign up at the store the old-fashioned way, and by visiting www.walgreens.com/balancerewards.

By: Nancy Connors

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