Create a marketing proposal, customize your proposal to each client.
The Multiple Listing Service (MLS)
As soon as you receive a signed listing agreement, enter it into the
your Multiple Listing Service service, making it instantly available to
other real estate professionals.
Virtual Tour
Have a professional photographer photograph the home and create a
Virtual Tour. When marketing your homes, pictures speak a thousand
words!
The Sign—Your Personal Billboard
Since exposure is the key to selling a home, use signage whenever
possible. As people pass by, day or night, they see from the sign that
the home is for sale, and see immediately who to call to get more
information or to view the property.
Custom Property Brochures
Use the photographs that the professional photographer took to create an
eye catching custom property brochure. Many people look at 10 or more
homes in a day, you want your home to stand out at the end of the day.
Newspaper Advertising
Newspaper advertising enables you to introduce the property to more than
1,000,000 interested, prospective buyers each Friday and Sunday. Feature
your property in these publications, and continue to have a presence in
your local newspaper until the property is sold.
Custom Mailers
Distribute mailers to over all local brokers and everyone in your
farming area. Again using the professional photos that you took.
Website
By accessing a website, potential buyers from all over your local area
will see information and photographs of the property, and will be able
to receive a fast response to their inquiries regarding it. This is
where you need to do some research and possibly spend some money on
Search Engine Optimization/Placement.
RELO
No marketing plan would be complete without considering the rich
potential for relocation sales. Each year thousands of people relocate.
Membership in a Relocation company, gives you immediate access to ready
homebuyers.
Open Houses
Some home sellers want them, some do not. Your can discuss the possible
advantages of an open house, and the best way to conduct one with the
least inconvenience to your client.
Remember 17% of Real Estate agents make 80% of the money. Use these
suggestions consistently and you will soon be in the 17%!
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